The Gym Owner's Blueprint.
17 lessons, a Gym Health Score, checklists and worksheets to help you build a gym that lasts. Written for new and existing gym owners.
Most Gyms Don't Struggle Because Of Effort.
They struggle because of a handful of quiet, fixable problems: a lease nobody read properly, leads that go cold, members who leave in week one, numbers nobody tracks. This guide puts the fixes in one place.
Built To Be Used, Not Just Read.
The Gym Health Score
A 10-question self-assessment that scores your gym out of 100 and points you to the chapters that matter most.
17 Practical Lessons
Lease, layout, equipment, finance, launch, leads, niche, pricing, referrals, onboarding, staff, reviews, KPIs, maintenance, tech, compliance and expansion.
A Checklist For Every Lesson
Clear actions you can start this week, not theory you'll forget by Friday.
6 Working Worksheets
Fitout budget, cash vs finance, 90-day launch runway, maintenance schedule, monthly KPI scorecard and annual compliance review.
Free Gym Equipment Tools
Links to our setup cost and ROI calculators so you can put real numbers against your plans.
Finance Options
A straight explanation of cash vs finance, with a pointer to finance options built for fitness businesses.
Whatever Kind Of Gym You Run.
24/7 gyms, boutique studios, CrossFit boxes, functional gyms, home gyms and commercial facilities. New, existing or still planning.
Get The Free Guide.
